The 90 days, week by week.
Then day 91, where the risk lives.
If you don't see clear Map Pack ranking movement and an increase in non-branded search calls by day 90, you can walk — or I keep working for free until we hit it. Your call.
Three phases. Same outcome on every line: your phone ringing.
Foundation.
Build the foundation that makes your phone ring more.
Coverage.
Expand coverage so more Valley searches reach you.
Acceleration.
Push the foundation into measurable, compounding movement.
On day 90, we sit down together.
Either we've moved the needle, or you walk.
Either we've moved your Map Pack rankings and your non-branded call volume, or you walk — no further commitment. Or I keep working for free until we get there. The price doesn't change either way.
Measurable rank change in your home-zip three-pack.
CallRail volume from non-brand search — week 1 vs week 12.
Walk — no further commitment — or I keep working for free until we hit the bar. Your call.
What ongoing delivery looks like.
Month-to-month. No annual contract.
Each targeting a high-intent homeowner search.
Jobs completed, seasonal tips, local content.
From Valley publications and adjacent service businesses.
Automation tuned weekly based on send-rate.
Below — same one you see every month.
With me directly. No account manager.
You see everything I see.
Every month. No screenshots from CRM-of-the-week.
What I need from you to succeed.
I can do my job in the dark, but it works better when you're a real partner. Five things, all reasonable.
You — not a marketing coordinator. The owner answers my emails.
A handful of jobs-completed photos per week. Phone camera is fine.
You and your techs ask every happy customer for a Google review. I automate the follow-up.
If something isn't working, you tell me. I tell you. No PR voice.
Map Pack movement is real but not overnight. Week 6 is when it starts to bend.